About Us

Founded In Purpose.

In 2018, Daniela Bell founded Daniela Bell Lashes, ready to revolutionize the lash industry. Her goal? To provide quality, affordable luxury lashes to help every woman "Lash Like A Boss." In just three short years, DB Lashes have revolutionized the industry making an appearance on the runway of Paris Fashion Week and featured at the 70th EMMY Awards. You may have also seen Daniela Bell Lashes featured on Entertainment Tonight, Extra, Rachel Ray, Kathie Lee, and Hoda, just to name a few. A fan fave of Celebrity Makeup Artist across the globe.

 

Effortless Lashes. Effortless Beauty.

We are a purposeful lash product made from cruelty-free luxury mink. Daniela Bell eyelashes are reusable up to 35 wears per set, putting affordable luxury lashes at your fingertips. Our cotton memory band technology adjusts to your eye shape. It makes application a breeze within just two minutes, saving you time on your makeup routine. We have numerous different styles and 7 celebrity collaborations. From full glam to effortlessly natural, we have the perfect lash for you.

  • Cruelty- Free Luxury Mink
  • Eyelashes reusable 35 wears per set
  • Cotton memory band technology
  • Easy to apply
  • Fan-favorite of celebrity makeup artists and clientele

 

Every Lash Has A Story.

We strive to empower people through beauty. Each lash is named after an influential person making an impact in their communities and inspiring Daniela. The DB Lash line is committed to giving everyone the confidence, self-love, and strength to live every day like a boss!

 

Game-Changing Tools.

We're always innovating and making lash application easier for our fans. Our Lash Glue Liner is an adhesive eyeliner pen that will forever change the way you apply false lashes. It is waterproof and lasts up to 24 hours, with 90 uses in one pen—a favorite of celebrity makeup artists and stars alike.

 

Meet Daniela Bell. Founder & CEO.

Daniela Bell grew up obsessed with fashion. Her father, a fashion lover, ingrained classic luxurious style in her from a young age. As a young girl, she aspired to be a fashion designer. Born with the entrepreneurial spirit, Daniela immigrated from Mexico with just 300 dollars in her pocket and a passion to make her dreams happen. Taking America by storm, she quickly found that hair and makeup artistry gave her the creative outlet she had always aspired to have. She quickly built an empire with an A-list clientele of celebrities and influential women around the globe. Her vision of empowerment, confidence, and self-love is embedded in the foundation of Daniela Bell Lashes.